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About Us

MediaViz AI was founded to help people and businesses manage the ever
-growing volume of multimedia generated every day.

Our solutions focus on personalized AI that automates insight generation,
whether that’s curation of visual memories for individuals or content
organization for enterprises.

Reach out, we’d love to chat! Troy DeBraal – CEO 

Our Story

MediaViz has been created to solve a modern problem of the human experience: passive accumulation of unsorted multimedia content. As our ever-expanding collections grow, they strain our time and resources.

MediaViz is solving these issues today and in the future. With the help of systems that automate time-consuming tasks, MediaViz AI catalogs and curates photos just like you or any of your trusted employees would.

MediaViz is here to ensure every company and every consumer has access to the personalized multimedia experience they deserve.

MediaViz Team

MediaViz is committed to
using AI ethically.

We strive to be transparent with our users about how we handle all aspects of their data.
Our goal is to ensure that our systems and practices are designed to benefit our users.

Troy DeBraal is a member of the Real Time Society’s Artificial Intelligence in the
Visual Arts, a special interest group that advises on AI ethics and innovation.

MediaViz

Meet The Team

Troy DeBraal

Troy DeBraal

Company Founder & CEO
Company founder, Troy DeBraal, serves as CEO of MediaViz. Before being inspired to create the world’s first personalized A.I., Troy was COO at San Diego Legion a founding franchise in Major League Rugby, led digital transformation for multiple Fortune 100 companies at Cynergy, and was a part of leadership at KPMG. Out of the office Troy enjoys making art, digging for old soul records, and cooking with family.
Company founder, Troy DeBraal, serves as CEO of MediaViz. Before being inspired to create the world’s first personalized A.I., Troy was COO at San Diego Legion a founding franchise in Major League Rugby, led digital transformation for multiple Fortune 100 companies at Cynergy, and was a part of leadership at KPMG. Out of the office Troy enjoys making art, digging for old soul records, and cooking with family.
NIck Tirrell

NIck Tirrell

CTO
Nick Tirrell serves as Chief Technology Officer. Prior to joining MediaViz, Inc. in 2023, he held technology leadership roles at organizations large and small across Health & Wellness, Live Events, and CPG sectors. Nick lives on New Hampshire’s Seacoast and enjoys skiing, cycling, and wildlife.
Nick Tirrell serves as Chief Technology Officer. Prior to joining MediaViz, Inc. in 2023, he held technology leadership roles at organizations large and small across Health & Wellness, Live Events, and CPG sectors. Nick lives on New Hampshire’s Seacoast and enjoys skiing, cycling, and wildlife.
Haki Batra

Haki Batra

Product Manager
Haki is a seasoned product development professional with over 6 years of experience successfully leading projects from inception to market launch. With a deep understanding of agile methodologies and various business tools, he has a proven track record of delivering innovative and user-centric products. Outside of work, Haki has a passion for music and cooking.
Haki is a seasoned product development professional with over 6 years of experience successfully leading projects from inception to market launch. With a deep understanding of agile methodologies and various business tools, he has a proven track record of delivering innovative and user-centric products. Outside of work, Haki has a passion for music and cooking.
Peter Koop

Peter Koop

Head of Sales
Peter has over 30 years of experience in high-volume photography, beginning his career at Jostens and later joining Sony’s Digital School Photography initiative, which was acquired by Jostens. In 1999, he founded Icon Experience Photography, expanded his expertise through roles at Technicare Photo Lab and Jalea, and in 2020, became Head of Sales at Fotomerchant before coming over to MediViz AI. Peter is also a passionate Lord of the Rings fan, known as Grandalf to his grandkids.
Peter has over 30 years of experience in high-volume photography, beginning his career at Jostens and later joining Sony’s Digital School Photography initiative, which was acquired by Jostens. In 1999, he founded Icon Experience Photography, expanded his expertise through roles at Technicare Photo Lab and Jalea, and in 2020, became Head of Sales at Fotomerchant before coming over to MediViz AI. Peter is also a passionate Lord of the Rings fan, known as Grandalf to his grandkids.
Sarah Lefebvre

Sarah Lefebvre

VP Marketing
Originally from Connecticut and now residing in South Carolina, Sarah is a digital marketer specializing in product marketing, content creation and optimization, and advertising. Sarah has been reading and writing in her spare time ever since she could remember, and now gets to translate that into her everyday work. In her spare time, Sarah enjoys traveling, reading, relaxing on the beach, and trying out new restaurants.
Originally from Connecticut and now residing in South Carolina, Sarah is a digital marketer specializing in product marketing, content creation and optimization, and advertising. Sarah has been reading and writing in her spare time ever since she could remember, and now gets to translate that into her everyday work. In her spare time, Sarah enjoys traveling, reading, relaxing on the beach, and trying out new restaurants.
Heath Lassiter

Heath Lassiter

Head of Partnerships
Heath has been a consultant in the technology software space for over 23 years. He brings deep expertise in bridging the gap between cutting-edge software solutions and the unique needs of the photo and video industry. His extensive background includes guiding companies through the adoption of new technologies, optimizing workflows, and integrating innovative software tools to enhance the creative and operational aspects of photography businesses. He is recognized for his ability to translate complex technical concepts into actionable strategies, helping teams and organizations stay ahead in an ever-evolving digital landscape. In his free time, he loves to travel, snowboard in the Rocky Mountains, research new technologies and stocks, and spend time with his family.
Heath has been a consultant in the technology software space for over 23 years. He brings deep expertise in bridging the gap between cutting-edge software solutions and the unique needs of the photo and video industry. His extensive background includes guiding companies through the adoption of new technologies, optimizing workflows, and integrating innovative software tools to enhance the creative and operational aspects of photography businesses. He is recognized for his ability to translate complex technical concepts into actionable strategies, helping teams and organizations stay ahead in an ever-evolving digital landscape. In his free time, he loves to travel, snowboard in the Rocky Mountains, research new technologies and stocks, and spend time with his family.
Caleb Balbera

Caleb Balbera

Backend Engineer
Before joining MediaViz, Caleb worked as a software engineering consultant to enterprises building new products, upgrading to the latest architectures and streamlining data flow. He lives in Denver, Colorado and spends his time outside of work skiing, cooking, reading, and playing soccer.
Before joining MediaViz, Caleb worked as a software engineering consultant to enterprises building new products, upgrading to the latest architectures and streamlining data flow. He lives in Denver, Colorado and spends his time outside of work skiing, cooking, reading, and playing soccer.
Dallin Munger

Dallin Munger

AI Scientist
Before joining MediaViz, Dallin worked across various industries applying innovative machine learning solutions to complex problems. He has a passion for building and improving systems, solving challenging problems, and driving innovation in AI. Outside of work, he enjoys traveling with his family, reading classical literature, and writing.
Before joining MediaViz, Dallin worked across various industries applying innovative machine learning solutions to complex problems. He has a passion for building and improving systems, solving challenging problems, and driving innovation in AI. Outside of work, he enjoys traveling with his family, reading classical literature, and writing.
Nick Gara

Nick Gara

Technical Lead
Nick Gara applies his engineering expertise to drive innovation in software and AI. His professional journey, marked by diverse roles in software development, reflects his deep passion for technology and problem-solving. Away from the keyboard, Nick is equally skilled with his hands, enjoying car repairs and various home renovation projects.
Nick Gara applies his engineering expertise to drive innovation in software and AI. His professional journey, marked by diverse roles in software development, reflects his deep passion for technology and problem-solving. Away from the keyboard, Nick is equally skilled with his hands, enjoying car repairs and various home renovation projects.
PK Ganow

PK Ganow

QA Engineer
PK began her career in software development, joining her first team thanks to her keen eye for detail and problem-solving skills. Here, she gained extensive experience, eventually leading QA at an insurance software company for two years. After reconnecting with Troy and the MediaViz team, she joined as a full-time as a QA Engineer in 2024. PK is passionate about QA, calling it her "Professional Heart Song" and loves ensuring the best user experience before each release. In her free time, she enjoys crochet in the Japanese style called amigurumi, caring for her many houseplants, training her dogs, and learning about the new and interesting changes occurring on the Software Development landscape.
PK began her career in software development, joining her first team thanks to her keen eye for detail and problem-solving skills. Here, she gained extensive experience, eventually leading QA at an insurance software company for two years. After reconnecting with Troy and the MediaViz team, she joined as a full-time as a QA Engineer in 2024. PK is passionate about QA, calling it her "Professional Heart Song" and loves ensuring the best user experience before each release. In her free time, she enjoys crochet in the Japanese style called amigurumi, caring for her many houseplants, training her dogs, and learning about the new and interesting changes occurring on the Software Development landscape.
Saad Baradan

Saad Baradan

Senior Frontend Engineer
Saad leads our Frontend Engineering team, and he has built various applications in the Geo-Spatial & Healthcare tech fields. He's passionate about all things Frontend and creating the best user experiences. When he's not building software, you can find him teaching philosophy, traveling the world, and spending time with his Pekingese pup, Gizmo.
Saad leads our Frontend Engineering team, and he has built various applications in the Geo-Spatial & Healthcare tech fields. He's passionate about all things Frontend and creating the best user experiences. When he's not building software, you can find him teaching philosophy, traveling the world, and spending time with his Pekingese pup, Gizmo.
MediaViz

Advisors

Andrew Schmied

Andrew Schmied

Strategic Advisor
Andrew Schmied started as a Strategic Advisor with MediaViz in 2020. He is a graphics industry veteran, deep tech entrepreneur and CSO at M2 Insights. Andrew brings advanced HMI, 3D, MIMD and AI solutions to Consumer, Enterprise, and Industrial sectors. Andrew’s work with Samsung, Apple, Microsoft, Intel, has created new digital experiences, environmental benefits, and analytic capabilities.
Andrew Schmied started as a Strategic Advisor with MediaViz in 2020. He is a graphics industry veteran, deep tech entrepreneur and CSO at M2 Insights. Andrew brings advanced HMI, 3D, MIMD and AI solutions to Consumer, Enterprise, and Industrial sectors. Andrew’s work with Samsung, Apple, Microsoft, Intel, has created new digital experiences, environmental benefits, and analytic capabilities.
Dr. Hairong Qi

Dr. Hairong Qi

AI Community Advisor
Dr. Hairong Qi is currently the Gonzalez Family Professor with the Min H. Kao Department of Electrical Engineering and Computer Science at the University of Tennessee, Knoxville. Dr. Qi’s research in imaging, computer vision and machine learning is supported by the National Science Foundation and NASA among others.
Dr. Hairong Qi is currently the Gonzalez Family Professor with the Min H. Kao Department of Electrical Engineering and Computer Science at the University of Tennessee, Knoxville. Dr. Qi’s research in imaging, computer vision and machine learning is supported by the National Science Foundation and NASA among others.
Justin Williams

Justin Williams

Board Advisor on AI
Justin Williams serves as the Board Advisor on AI. Previously, he led innovative technology solution teams for Fortune 100 companies like Microsoft and United Health Group. Past leadership positions include Founder of Tinman Kinetic, LLC and Directorships at KPMG and digital agency Cynergy. He’s commitment to ethical AI, philanthropy, and loves restoring classic cars with his kids. No microchips allowed!
Justin Williams serves as the Board Advisor on AI. Previously, he led innovative technology solution teams for Fortune 100 companies like Microsoft and United Health Group. Past leadership positions include Founder of Tinman Kinetic, LLC and Directorships at KPMG and digital agency Cynergy. He’s commitment to ethical AI, philanthropy, and loves restoring classic cars with his kids. No microchips allowed!
MediaViz

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